The National Chicken Council has developed a series of 360° videos showing the various stages of chicken's life during modern, commercial production.
Perillo Tours, working with the media marketing spin-off Perillo TravelVR, plans to launch a travel agent marketing campaign at the end of July that will include sending virtual reality headsets to thousands of travel agents to enable them to view the first of the company’s new 360-degree virtual reality videos.
One uncomfortable thing the advertising landscape has had to put up with lately is the ever-changing ways and methods of staying connected with an audience. It all starts when a new technology pops up and finds its way into advertising. Virtual reality (VR) is an example we can all relate to. First, it seemed like it was a preserve of [...]
The resulting report, The 360° Effect: Understanding Immersive Video, reveals the opportunities this ad format provides to marketers
CuriosityStream, the award-winning global streaming service launched by John Hendricks, Founder and former Chairman of Discovery Communications, is premiering Nefertari: Journey to Eternity, a tombscale immersive VR experience, available now for the HTC Vive system, offered both on Steam and Viveport.
Lufthansa VR, a virtual reality app for mobile devices, which provides an easy introduction to virtual reality and 360-degree videos.
It’s hard to argue against the experience virtual reality can offer. But in terms of functioning as an everyday, household technology, VR has a long way to go. Statista notes that an estimated five million devices will be sold worldwide in 2018