Sepultura is one of the most active bands that uses 360 videos. Awesome!
Sony Pictures Entertainment (SPE) is the first brand to use Snapchat’s new 360-degree ad format to provide users with a “snackable” 10-second ad, as the brand admits the days of 20-minute engagement are “long gone”.
Google is recruiting YouTube stars and other creators to build a catalog of exclusive material for its Daydream virtual reality platform, which will launch in “the coming weeks,” says a Bloomberg report.
Immersive technologies are expanding creative experiences, and have a broader reach than simply Pokémon Go
Carnival Cruise Line is launching a custom-built 360-degree interactive video player on its content hub, Away We Go, on April 27.
Hilton Hotels & Resorts is joining a handful of travel brands that are using 360-degree travel videos to immerse consumers in a virtual-reality-lite experience that the company hopes will also translate into direct bookings.